SJ Athletic

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SJ Athletic Quality Strength and Conditioning training with Online Subscriptions

ASCA level 2 accredited Strength Coach Sally Hobson

17/10/2026

For a business to evolve, its founder needs to.

Often that starts with the physical. A new skill. A heavier weight. Kicking a ball just because. Training consistently to reaffirm that you can do hard stuff. Keeping your body strong so that you can do fun things.

Maybe for you, it’s something bigger.

There’s more to it than the physical, but it’s a damn good start.

15/10/2026

1. I dialled in on specific training targets - if I try to do everything, I’ll achieve nothing.

2. I trimmed the fat in my sessions - I don’t need 3 lunge variations, I only need one that I can load up to challenge me.

3. Release, grease and prime - prepping my body allows me to get the most out of my session AND work on things I suck at.

4. I got more consistent - if I am consistent with my training, I can use minimum dosing to my advantage - IYKYK.

5. Do Not Disturb - be where my feet are.

6. I understand that less is more - recovery is a part of the plan - this allows me to go HAM in session knowing that I will recover and adapt.

7. I shifted how I relate to myself - training used to be a way to punish my body and shrink myself, now it’s a way to flex what I’m capable of and take up more space.

8. I shifted how I relate to training - as a business owner, I’m always looking to maximise ROI - I do the same with my training.

Follow for more ways to maximise your training time

Possibly my favourite coaching job of my career so far! Coaching the Esperance Men’s football team at the 2026 Football ...
04/10/2026

Possibly my favourite coaching job of my career so far!

Coaching the Esperance Men’s football team at the 2026 Football West Country Week was an absolute privilege and a joy.

A huge shout out to my number 2 DallinJ for being the ultimate team man! Also to team captains Olie Jones and Danny Forsyth✌🏼 for leading from the front throughout this season and all the seasons that have gone before - Esperance football wouldn’t be where it is now without you both.

Thank you all for trusting me to lead the group throughout the intense training period and the tournament. Plenty of laughs, hard work, yellow cards 😅 and camaraderie - a couple of great wins and worldies as well (Jorge A. Aschei and Kurt 🔥🔥).

The contract is penned for 2027 ✍️😤

Also, the biggest thank you to my biggest supporter Lucy Clark - thank you for cheering me on in all my pursuits, no matter what 💕

We know that it’s not hard for you to make time for training — you want to achieve your goals more than anyone.The probl...
28/09/2026

We know that it’s not hard for you to make time for training — you want to achieve your goals more than anyone.

The problem you face is making sure the time you spend training is fulfilling and efficient.

At SJ Athletic we take care of the guesswork so all that’s left is for you to show up and execute.

DM ‘GOALS’ and let’s discuss how we can optimise your training 💬

27/09/2026

The is what goes through my brain as a business owner …

21/09/2026

Can you spot where progressive overload turns into overtraining?

Athlete A manages their load with dedicated recovery weeks to optimise adaptations — progressive overload.

Athlete B gets caught up in the mindset of bettering their performance week after week until they break down — overtraining.

This is exactly why load management matters — follow for more and DM us to chat 💬

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Esperance, WA

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