10/15/2026
One product, six different ways to tell its story.
Something I always try to be mindful of when photographing for brands is creating enough variety that the imagery can continue to be useful well beyond the initial shoot.
For this Future Society collection, we have everything from more intimate, model-focused imagery (with the lovely Nina Vu 🤍 Nina Vu | Parts Model) to sculptural still lifes, clean product shots, and motion. Each serves a slightly different purpose, but everything still feels like it belongs together.
This is a big part of why I love working with brands on an ongoing basis. There’s an opportunity to build a library of content over time that feels cohesive without becoming repetitive, and gives creative teams more flexibility in how they show up across different platforms.
And personally, I love having the room to explore different approaches rather than creating the same image over and over.