Aiya-THE TEA

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Wien
Aiya-THE TEA

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aiya - THE TEA is Europe’s first and oldest Matcha brand. aiya - THE TEA ist Premium-Matcha in Bio-Qualität.

Rooted with AIYA Japan, the leading Matcha producer since 1888 and pioneer of the world’s first organic Matcha, this luxury tea brand offers ceremonial Matcha, Japanese green teas and accessoires. aiya - THE TEA in Bildern: instagram.com/matchabyaiya

04/11/2026

Cappuccino?

No, it’s Hojicha Pumpkin Spice Latte, made with actual pumpkin puree. Add as much cinnamon as you like.

02/11/2026

Four characters, one tradition.

Each of aiya – THE TEA Matchas has its own character, from sweet and bright to rich and intense. What they share: stone-milled the traditional way into a silky, fine powder, and organic from leaf to tin.

Which one suits you best?

01/11/2026

With the festive season around the corner, try this elegant Matcha shortbread with cherry frosting. Rich and buttery with a bold Matcha flavour, they are the star of any holiday table.

30/10/2026

Are you a tea and Matcha connoisseur? Then this is the event to visit in Berlin. As the Berlin Tea Festival 2026 is just around the corner, here are some useful information on interesting discussions and workshops.

As with the previous years, aiya – THE TEA is having a booth at the venue, silent green Kulturquartier, so feel free to come by and taste the finest Matcha.

28/10/2026

Do you want to know a hidden gem in Vienna where you can get some creative Hojicha drink, made with aiya – THE TEA Organic Hojicha? Then .cafe is the place to be.

Come and get Hojicha Collagen Latte with me, one of the signature Hojicha drinks available at the place. The drink will be prepared with care, and it will be your next go-to order.

It’s really recommended that you stay there, sit and take your time. The interior and music give you an extra calm feeling, not to mention the drink.

28/10/2026

Ghosts haunting from behind…

Get spooky this Halloween with Black Sesame Matcha Latte, served alongside little marshmallow ghosts.

26/10/2026

Five tins, five characters.

Ten: sweet, mild and bright, with fruity aromas. Our finest organic Matcha.
Horai: soft and sweet with very little bitterness, and that deep emerald green.
Akashi: gently sweet with a delicate bitterness and fruity notes. Balanced and versatile.
Izumi: herbal, fresh and full-bodied. Made for lattes and everyday Matcha.
Hojicha: roasted Matcha with notes of cocoa and nuts. Warm, toasty, made for lattes and baking.

Which one is your favourite?

25/10/2026

Pumpkin spice latte season has officially started, so why not give yours an upgrade? Swap the espresso for Hojicha and top it with as much cinnamon as you like.

23/10/2026

Japan celebrates two moon-viewing nights each autumn. The first falls in September, and the second, Jūsanya, is today, when the moon is admired just before it’s full.

Tradition says you should honour both. So whisk a bowl, step outside, and look up.

23/10/2026

Matcha at the bar, not in the café?

At the Vienna Bar & Spirits Festival in the Hofburg, Matcha found a new setting. Two cocktails and two mocktails, each composed around its bold, distinctive character by .at .

With thanks to .magazin for welcoming aiya – THE TEA.

Adresse

Rotenturmstraße 21/3
Wien
1010

Telefon

+4315350665

Website

http://www.aiyatea.com/

Benachrichtigungen

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