22/10/2026
Are you treating the symptom, or helping solve the real problem?
When a patient asks for an OTC product, the right questions and advice can make all the difference.
In our latest blog, Shilpa Shah, CEO of Community Pharmacy North East London, shares practical advice on how healthcare professionals and pharmacy teams can deliver more effective OTC consultations, helping patients find solutions that truly meet their needs.
With extensive experience across Community Pharmacy and Primary Care, Shilpa brings expertise in pharmacy operations, staff development, leadership, and improving patient care. She is also a recognised speaker, writer and advocate for inclusive pharmacy practice.
👉 Read the full blog: https://tr.ee/JL7jo7