03/01/2026
This is the difference between a transformation coach and fat loss instructor 👇🏻
An instructor gives you:
A calorie and macro target.
Maybe a meal plan (generic)
A training PDF (generic)
A step and cardio target.
Then once a week they tell you to move more, eat less, or stay the same. Job done.
If you’ve fallen off track, they’ll tell you it doesn’t matter, just get back on plan ASAP.
If you’ve got challenges coming up which you try to voice?
Find a way. Make it happen. Grind harder.
A coach on the other hand, goes deeper.
Yeah, we give you targets and plans.
(Actually tailored to you following an assessment).
But we also work with you on finding the right strategy to execute the plan based on your lifestyle and challenges.
Think of a coach as an artist who will help you paint a picture of how the science of getting in shape can work around your situation and struggles.
You’ve got a busy work trip next week with a hotel gym and evening dinners?
Cool, here’s a plan of action for eating to support focus and appetite control whilst banking a good amount of calories for dinner.
Oh, here’s a recommendation for that food menu.
And here’s some training tweaks to still get a decent stimulus on your muscles despite only having a cable stack in the hotel.
We help you understand the physiology and psychology behind why you slipped up to help put better plans in place to manage that situation next time.
Ah, you skipped eating all day before the dinner to bank calories?
But then you had 3 w**es on arrival on an empty stomach, blood alcohol levels shot up, and you got hammered before food arrived so all care went out the window and you finished off everyone else’s desserts too.
Next time, let’s calorie bank a bit more mindfully and make sure you have a small/meal snack with some fat and carbs to slow so you don’t get smashed.
Good coaching is what separates those who help you drop a belt hole, and those who transform your physique, mindset and lifestyle.
had 6,000 social events in the 7 months this transformation took.
Had I just given him numbers and a generic approach, he would never have got shredded.