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IOR Partners We provide a turnkey solution for office-based surgery in ophthalmology: planning & development

You already have the patients. Why are you referring out their surgery?Join us for SECO International Spotlight: Office-...
10/21/2026

You already have the patients. Why are you referring out their surgery?

Join us for SECO International Spotlight: Office-Based Surgery, a free virtual session on bringing cataract, refractive, and lens-based procedures into your own practice. We'll cover the real mechanics: regulations, workflow, equipment, case volume, cost to entry, finding a surgeon, and liability.

Tuesday, November 10 · 7:00–8:30 PM ET
Informational only. Not for CE credit.

Register free: https://hubs.la/Q04BVjYq0

Dr. Chris Browning has run a full-service optometric practice for 20 years — heavy on vision therapy, myopia management,...
10/20/2026

Dr. Chris Browning has run a full-service optometric practice for 20 years — heavy on vision therapy, myopia management, and long-term patient relationships. When his patients needed ophthalmic surgery, he referred them out.

Ophthalmic care can be an hour's drive away — and that trip often costs a patient an entire day. For older patients or anyone already anxious about the procedure, that drive isn't a minor inconvenience. It's a barrier to care.

Dr. Browning built a OBS suite in Greenwood, IN and will be sharing it with other ODs in the area — filling a gap in premium cataract and refractive care that his community didn't have before.

Watch the full webinar replay to hear how Dr. Browning is bringing care in-house - 🔗 in the comments.

Please join us in welcoming Tracy Helmer to the iOR Partners team as our new Senior Launch Manager!Tracy brings nearly 2...
10/16/2026

Please join us in welcoming Tracy Helmer to the iOR Partners team as our new Senior Launch Manager!

Tracy brings nearly 25 years of surgical experience across ambulatory surgery centers, ophthalmology, and hospital settings. He's worked in nearly every corner of the surgical environment.

At iOR Tracy uses his extensive surgical experience to build and launch office-based surgery (OBS) suites, driving practice growth with optometric practices.

Your patient needs a minor procedure. Right now that means a referral, a wait, and a trip somewhere unfamiliar. It doesn...
10/15/2026

Your patient needs a minor procedure. Right now that means a referral, a wait, and a trip somewhere unfamiliar. It doesn’t have to.

iOR Partners helps optometrists unlock the full spectrum of vision care in their practice.

We'll be at the New Hampshire Optometric Association's Autumn' 26 CE and Annual Meeting tomorrow - October 16–18 at Wentworth by the Sea, Portsmouth, NH.

Visit us to discuss making eye surgery more personal and accessible for your patients.

3 in 4 ODs already co-manage surgery. Almost none keep the case. What if the surgical patients in your chair stayed in y...
10/14/2026

3 in 4 ODs already co-manage surgery. Almost none keep the case. What if the surgical patients in your chair stayed in your practice?

Optometrists have discovered a way to keep the entire care journey inside their practice for more cohesive patient care.

We’ll be at the Iowa Optometric Association meeting this Thursday and Friday at the Hyatt Regency Coralville. Visit us to discuss making eye surgery more personal and accessible for your patients.

If you're waiting until your practice is “big enough” to consider office-based surgery (OBS), you may be waiting for som...
10/13/2026

If you're waiting until your practice is “big enough” to consider office-based surgery (OBS), you may be waiting for something you don't need.

Dr. Aaron King of Timp Vision Clinic in Highland, Utah didn't wait. About seven years into practice, he decided he was done handing off his cataract patients, and he found a way to keep them.

He partnered with other optometrists in his area in a shared-suite OBS model. Together, they have the infrastructure of a large optometric group, without any one practice needing to be one.

Practice size doesn't have to make the decision for you.

Watch the full webinar replay to hear how Dr. King's model works - 🔗 in the comments.

Please join us in welcoming Derek Johnson as our new Market Development Manager for the Northeast region! Derek brings d...
10/09/2026

Please join us in welcoming Derek Johnson as our new Market Development Manager for the Northeast region! Derek brings deep experience in developing strategic partnerships and impactful business development strategies in eye care.

At iOR, Derek will build strategic partnerships with optometric practices to drive growth through cohesive patient care.

Welcome aboard!

Happy World Sight Day! 👁️💙  Today we celebrate the eye care professionals who look after the gift of sight every day.  Y...
10/08/2026

Happy World Sight Day! 👁️💙

Today we celebrate the eye care professionals who look after the gift of sight every day.

You help kids see the board, help grandparents read to their grandkids, and catch problems early. You also help people get through their days with clarity and confidence. That work changes lives, and it doesn't always get the thanks it deserves.

To all the eye care professionals in our iOR network and around the world: thank you for your skill, your care and your commitment to your patients and communities.

We're proud to stand alongside you.

Congratulations to Gerstein Eye Institute in Chicago, Il on performing your 500th office-based surgery procedure in your...
10/06/2026

Congratulations to Gerstein Eye Institute in Chicago, Il on performing your 500th office-based surgery procedure in your OBS suite!

Another great milestone! We recently completed our 500th surgery in our office-based surgery suite at Gerstein Eye Institute’s iOR.

This milestone represents more than 500 cases—it reflects what’s possible when innovation, independence, and exceptional patient care come together.

Office-based surgery gives us the opportunity to rethink the traditional surgical experience and create an environment designed around our patients. By thoughtfully integrating advanced technology, efficient systems, and a dedicated clinical team, we can deliver outstanding care while continuing to move ophthalmic surgery forward.

As independent physicians, we have the freedom—and responsibility—to challenge traditional models, embrace meaningful innovation, and build practices where clinical excellence and operational efficiency work hand in hand. The future of ophthalmology won’t be defined by size, but by our willingness to evolve, adapt, and lead.

We are incredibly grateful to every patient who has placed their trust in us, every member of the Gerstein iOR team who helped turn this vision into reality, and every colleague and industry partner who continues to advance our specialty.

500 cataract surgeries is an exciting milestone—but we’re just getting started. Here’s to the next 500 and the future of ophthalmic care!

🎥 Webinar Replay: Beyond Co-Management: Why ODs Are Bringing Surgery Into the PracticeFour optometrists — Dr. Aaron King...
10/06/2026

🎥 Webinar Replay: Beyond Co-Management: Why ODs Are Bringing Surgery Into the Practice

Four optometrists — Dr. Aaron King, Dr. Chris Browning, Dr. Nicholas Garn, and Dr. Colin Gray — had a candid conversation about why they chose to bring office-based surgery (OBS) into their own practices, and what it actually takes to do it.

Watch the full conversation here: https://bit.ly/4jHh2lQ

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