Perelel

10/20/2026

What did six weeks look like for you?

The -perelel Slack channel was buzzing yesterday with moms on our team reinforcing something we wholeheartedly believe: every pregnancy and postpartum experience is different, and that’s okay. The idea that there’s one “right way” has never served moms.

So whether today feels like you could slay a runway or like it’ll be a miracle if you get to shower, you’re doing great.

10/19/2026

Your favorite powders got a packaging upgrade. Warmer, brighter, with the same quality ingredients you know and trust inside.

10/16/2026

A fresh look for every stage of you.

10/16/2026

When we launched Perelel, it was in response to a need we felt all too intimately: women needed and deserved support that could grow with them through pregnancy and beyond. We made a commitment then to support women through every single stage.

Today, we’re entering our own next stage—with new packaging that takes the best of where we’ve been, stays true to our doctor-formulated roots, and embraces the joy and dynamism of womanhood. But at our core, there are some things that haven’t, and will never change: Our commitment to investing in women’s health research, including in our own clinical studies. Our dedication to sourcing the highest quality ingredients. Our standards for third-party testing. Our doctor-backed formulations. Our 1:1 prenatal giveback program. And, of course, our unwavering promise to always be by your side. Just with a fresh, new look.

10/16/2026

Doctor-built stacks for every stage.

10/15/2026

This Pregnancy and Infant Loss Remembrance Day, we’re holding space for everyone who has experienced loss. 🤍

Pregnancy loss is deeply personal, and no one should have to navigate it feeling alone.

We’re sharing resources and recommendations from Perelel team members who have experienced loss themselves, in hopes of offering connection and support.

10/14/2026

Tired? Stressed? It might be perimenopause.

In honor of Menopause Awareness Month, our SVP of Product and Innovation, Jennifer Martin Biggers, sat down with our Medical Co-founder and practicing OB/GYN, Dr. Banafsheh Bayati, in a two-part series on the transition into perimenopause. In part one, Dr. Bayati names the unexpected symptoms that you might be chalking up to stress or exhaustion, signaling the “rollercoaster of hormones” your body is experiencing. In part two, she’ll share practical lifestyle changes that can make a big difference.

10/13/2026