10/07/2026
Around this time a year ago, the wellness shot journey officially began. 🌱
I remember spending countless hours pacing my floor, phone in hand, trying to figure out with the Michigan Department of Agriculture and the inspector how in the world I was going to get this licensed. 😂
In the beginning, it was overwhelming. The certifications, licensing requirements, regulations, and being told different things by different people. There were definitely moments when I wondered what I had gotten myself into. I remember the concept of “HPP” being completely foreign to everyone.
I’ll never forget my advisor from the Michigan State Product Center telling me it would take at least two to three years to get this business started and that it was going to be one of the hardest types of products to get licensed for in the state of Michigan.
I said, “Watch me.” 😉
From there, it became a whole lot of hard work, patience, persistence, learning, and figuring things out as we went. So many people have played a part in helping Rooted get to where we are today, and every step has been sooooo worth it.
And now… look at us. 🥹🌱
We’re officially licensed, being the only wellness shot business licensed in Michigan. Our shots are in local businesses. We’ve built an amazing Rooted community. To everyone who has supported us, bought a shot, shared a post, told a friend, helped behind the scenes, or simply cheered us on… THANK YOU 💚
And looking back at that watermelon shot… we’re thinking she might need to make a comeback when we launch our 10-ounce juices. 😉🍉